LONG BEACH, Calif. – Nov. 20, 2018 – Epson America, Inc., a leading provider of printing solutions, today announced Cornerstone – a new Print as a Service program for IT value-added resellers selling to small and medium sized businesses. The Cornerstone program helps resellers build long-term relationships with customers, capture the full end user system revenue and margin, while reducing the IT VARs’ overall cost to serve their customer.

Cornerstone is a unique tool that empowers resellers to build valuable long-term relationships with their customers. Via the simplicity of the cloud-based Cornerstone web portal, IT VARs can easily and quickly generate a three-year print agreement for the latest business class Epson WorkForce® Pro inkjet printers, including a limited full-term warranty and automatic supply delivery. The IT VAR receives the full revenue and margin for all hardware and warranty upfront as well as the full value of ink over the term of the agreement. Cornerstone supports the IT VAR with billing, service and logistics support, reducing the reseller’s operating expenses.

“Epson built the Cornerstone Print as a Service program to offer resellers a tool to build long-term and profitable customer relationships,” said Larry Trevarthen, director of business imaging, Epson America, Inc. “With the market trends shifting from selling devices to selling services, resellers are looking for tools that ensure they retain the long-term relationship with their end users while also receiving the full value of that relationship, especially IT VARs that are currently selling on a transactional basis and may not have the ability to maintain ongoing service and support.”

Through Cornerstone, resellers can instantly develop and sell a print agreement that is integrated with reputable and industry leading partners including: Great America Financial Services for monthly billing and tax management, PrintFleet for device management and Synnex Corporation for distribution and automatic supplies replenishment. With printer service led by Epson, minimal support from the reseller is required.

The Cornerstone program includes solutions for building and sharing a quote for one device up to a fleet of products; contracting with the end user electronically; monitoring the device for service and ink needs; resolving all installation, service and ink supply needs; and billing and reporting on a monthly basis. Cornerstone is designed to help Epson’s authorized BusinessFirst resellers expand their business relationships and grow their revenue by selling higher value products with ease.

Availability

Cornerstone is available in the U.S. through Synnex. For more information and availability, please visit www.epson.com/cornerstone

About Epson
Epson is a global technology leader dedicated to connecting people, things and information with its original efficient, compact and precision technologies. With a lineup that ranges from inkjet printers and digital printing systems to 3LCD projectors, watches and industrial robots, the company is focused on driving innovations and exceeding customer expectations in inkjet, visual communications, wearables and robotics.


Led by the Japan-based Seiko Epson Corporation, the Epson Group comprises more than 81,000 employees in 85 companies around the world, and is proud of its contributions to the communities in which it operates and its ongoing efforts to reduce environmental impacts.

Epson America, Inc., based in Long Beach, Calif., is Epson’s regional headquarters for the U.S., Canada, and Latin America. To learn more about Epson, please visit: epson.com. You may also connect with Epson America on Facebook (facebook.com/Epson), Twitter (twitter.com/EpsonAmerica), YouTube (youtube.com/EpsonAmerica), and Instagram (instagram.com/EpsonAmerica).

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EPSON and WorkForce are registered trademarks, EPSON Exceed Your Vision is a registered logomark. BusinessFirst is a service mark of Epson America, Inc. All other product and brand names are trademarks and/or registered trademarks of their respective companies. Epson disclaims any and all rights in these marks. Copyright 2018 Epson America, Inc.